Privacy Policy

Florida Attics  ·  A service of Yesod Inc.  ·  Effective April 23, 2026

This Privacy Policy describes how Yesod Inc., operating Florida Attics ("we," "us," or "our"), collects, uses, and shares information about you when you use our website, online quote tool, and related services (collectively, the "Services"). By using the Services, you agree to the practices described in this policy.

1. Information We Collect

Information You Provide

• Contact information — name, phone number, and email address submitted through our quote or contact forms.
• Property information — home address, square footage, year built, stories, and current insulation details you enter when requesting a quote.
• Communications — messages you send us via SMS, email, or our website chat.

Information Collected Automatically

• Usage data — pages visited, time spent, clicks, and form interactions collected through our analytics system.
• Device and browser data — IP address, browser type, operating system, and referral URL.
• Session identifiers — anonymous session IDs used to understand how visitors move through our quote funnel.

2. How We Use Your Information

We use the information we collect to:

• Generate and deliver your instant insulation quote;
• Schedule and confirm your inspection or installation appointment;
• Send you transactional SMS messages and emails about your quote, appointment, and project status;
• Send follow-up communications related to your inquiry (you may opt out at any time — see Section 5);
• Respond to your questions or support requests;
• Improve our website, pricing models, and customer experience;
• Comply with legal obligations and enforce our Terms of Service.

3. SMS Communications & TCPA Consent

By submitting your phone number through our quote form or any other form on our website, you expressly consent to receive SMS text messages from Yesod Inc. (operating as Florida Attics) at the phone number provided, including messages sent by automated technology, about your quote, appointment reminders, project updates, and related offers.

• Message frequency varies based on your interaction with our services.
• Message and data rates may apply depending on your mobile carrier plan.
• Consent is not a condition of purchasing any goods or services.
• To opt out at any time, reply STOP to any SMS message you receive from us. You may also email us at the address in Section 8 below.
• For help, reply HELP to any message or contact us using the information in Section 8.
• Supported carriers are not liable for delayed or undelivered messages. Message delivery is subject to effective transmission.

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information only in the following limited circumstances:

• Service providers — trusted vendors who help us operate the Services (e.g., cloud hosting, SMS delivery, analytics). These providers are contractually required to protect your data and may only use it to perform services on our behalf.
• Legal requirements — if required to do so by law, subpoena, or other legal process, or to protect the rights, property, or safety of Yesod Inc., our customers, or others.
• Business transfers — in connection with a merger, acquisition, financing, or sale of all or a portion of our business assets.

5. Your Choices & Rights

• Opt out of SMS — reply STOP to any SMS, or contact us at the address in Section 8. We will honor your request within a reasonable time.
• Opt out of email — click "Unsubscribe" in any marketing email we send. Transactional emails (e.g., appointment confirmations) are not affected.
• Access or delete your data — you may request a copy of the personal information we hold about you, or ask us to delete it, by contacting us using the information in Section 8. We will respond within 30 days.
• Florida residents — if you are a Florida resident, you may have additional rights under the Florida Digital Bill of Rights (FDBR) effective July 1, 2024, including the right to access, correct, delete, and opt out of certain uses of your personal data. To exercise these rights, contact us at the address in Section 8.

6. Data Retention

We retain your personal information for as long as necessary to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements. If you request deletion of your data, we will remove it from our active systems within 30 days, subject to any legal retention requirements.

7. Security

We implement industry-standard technical and organizational measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:

Yesod Inc. (Florida Attics)
Central Florida
Email: hello@floridaattics.com
Phone: (833) 770-8600

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Effective" date at the top of this page. Your continued use of the Services after any changes constitutes your acceptance of the updated policy. We encourage you to review this page periodically.